WELCOME!

I'm a driven and passionate marketer with an MBA, entrepreneurial spirit, ambition for telling stories and expertise in web, social media and e-mail communications. My experience includes both large private and public sector organizations, as well as start-ups and agencies all tied together by a dedication to understanding consumer insights and putting the audience first. I'm a positive, flexible, efficient, and innovative self-starter.

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CLIENTS

 

WRITING. EDITING. CAMPAIGN STRATEGY. SOCIAL MEDIA MANAGEMENT. PHOTOGRAPHY. ANALYTICS. DIGITAL MARKETING. VIDEO EDITING.

TESTIMONIALS

Kristen was a phenomenal addition to our digital team. Her strategic and analytical thinking significantly advanced our social media strategies and analytical insights. Kristen’s content development skills were on point and she truly leveraged each platform’s channel insights to customize content delivery and grow engagement. Kristen blends both people and project management skills, making her a great addition to teams. If you have the opportunity to contract or work with Kristen, I highly recommend it!
— Alicia LaVire, VP of Marketing & Communications at Morton Arboretum, Former Supervisor at Shedd Aquarium
Kristen is a rare find in our industry. She has so much raw talent that with each project we worked on together, the diversity of her skill set never ceased to impress and inspire me. Kristen is a true jack-of-all trades and juggles each responsibility as if it’s her specialty because the vastness of her experience is likewise equal to its depth. Her strategic thought-leadership, collaborative spirit, ability to cultivate a team and overall positive energy make her a pleasure to work with, and she maintains this composure and work ethic even in the most challenging of situations. She’ll lend a way of thinking critically and creatively to your team that’s unlike any thing else, and she’ll be a great asset to any team.
— Holly Robertson, Senior Marketing Solutions Consultant, Former Colleague at SOCIALDEVIANT

RESUME

Freelance Experience

Content Strategist
Wendy Perrin
Dec 2016 to present

Campaign Strategist
Moonshot Ventures
Sept 2015 to Mar 2017

Marketing Director
Noted.fm
Sept 2014 to Dec 2015

Web Consultant
GFOA
Jun to Oct 2010

Media Strategist & Writer
The CSpence Group
Mar 2017 to Nov 2017

Copywriter
Platypus Digital
Mar 2016 

Behavioral Analyst
Dixon & Eaton
Apr 2012-Sept 2012

 

 

Full-time Experience

Social & Online Content Strategist
Shedd Aquarium
Jun 2015 to Oct 2016

Content Strategy & Community Lead
SOCIALDEVIANT
Sept 2013 to Jun 2015

Senior Program Manager
Ronald McDonald House Charities- CNI
Sept 2011 to Mar 2012

 

Education

M.B.A. International Management, honors with distinction
DePaul University- Kellstadt Graduate School of Business
Class of 2011

B.A. Public Relations and Advertising, summa cum laude
DePaul University
Class of 2009

 

Volunteer Experience

Disaster Welfare Team & Outreach Specialist
New Zealand Red Cross      
Apr to Dec 2017

Vice-Chair, Board Member, and Media Advisor
UNICEF NextGeneration
Sept 2013 to Jun 2016

Communications Consultant
UNICEF Burundi
Jan 2014 to May 2014

Conservation Specialist
PRETOMA
Dec 2009

 

References Available Upon Request

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CONTACT

Want to nerd out about what's next in social? Looking for a copy of my resume? Curious about my next adventure? Just ask. I'd love to learn more about your business needs and goals.

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